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March 31, 2023

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Author: Melissa Cogavin

Articles

UKCA Conference, London

July 26, 2020July 26, 2020 - by Melissa Cogavin

Audiences…Growing the big screen experience   ROJECTING BACK to the calm we enjoyed earlier in the year is difficult, but before CV19 closed cinemas and livelihoods stalled, the UK Cinema …

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Articles

Rising up to meet the lockdown challenge

July 26, 2020July 26, 2020 - by Melissa Cogavin

Fight or flight? The CV19 crisis has tapped into something primal in all of us, eliciting a broad spectrum of responses… Staying in touch and staying afloat have been the …

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Articles

Ready to play…?

July 26, 2020July 26, 2020 - by Melissa Cogavin

Is the cinema industry capturing the esports flag, or is it struggling to find the health boosts needed to survive? Melissa Cogavin plugs in and sees where this sector can …

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Features

“If music be the food of love, play on”

February 6, 2020January 28, 2020 - by Melissa Cogavin

The rise, rise and rise of music in event cinema Words: Melissa Cogavin   n the 15 years or so since event cinema crept quietly onto our screens, music has …

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Articles / Features

The Middle East: A market with vision

November 16, 2019November 16, 2019 - by Melissa Cogavin

In the context of emerging markets, few are embracing cinema as keenly as is the Middle East. Melissa Cogavin explores the rapid growth of the sector in a burgeoning — …

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Articles / Features

It’s the Reel Thing! Coca-Cola’s love affair with the movie industry

August 6, 2019July 29, 2019 - by Melissa Cogavin

It may just be a fizzy beverage, but the cultural giant that is Coca-Cola has stamped itself on the film world almost for as long as the movie industry has …

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Features

Elevating popcorn to an artform

July 13, 2019July 11, 2019 - by Melissa Cogavin

For Adam Sopher and his family, popcorn is a serious business — and their Joe & Seph products are having a radical impact in the F&B stands, too. Words: Melissa …

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Articles / People

An advocate for a changing industry

June 15, 2019June 7, 2019 - by Melissa Cogavin

CT interviews Andrew Cripps, a studio exec with a passion for the industry, a positive approach to the future, and a truly international outlook. Words: Melissa Cogavin     ew …

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Articles

Meeting the BFI’s greatest showman

November 19, 2018October 2, 2018 - by Melissa Cogavin

CT climbs the stairs at the BFI IMAX in London to meet Michael Ford, chief projectionist, the careful steward of an award-winning projection team.   Words: Melissa Cogavin   ichael …

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Articles

Marketing the Unusual

March 28, 2018May 30, 2018 - by Melissa Cogavin

Making cinema an event in its own right is critical to engaging audiences beyond the mainstream   Non-traditional cinema venues have been making steady gains on the fringes for a …

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Articles

Leading the Dance

February 21, 2018May 30, 2018 - by Melissa Cogavin

In 2017, the ECA has been the organisation that has driven the discussions in event cinema Melissa Cogavin, managing director Another year has flown by And the Event Cinema Association …

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